02
Creative Talent.
In a crowded music scene, truly exceptional artists are rare. The talent featured below stands out, each bringing unique qualities that we're proud to nurture and showcase. As we grow, we're committed to professionalism, a keen musical ear, and strong work ethics to build the roster we envision. In the meantime, explore their music and get to know them—they’ve got something special worth hearing.


If you’re familiar with the Long Beach underground scene, you’ve probably heard of Rue Rue. Hailing from the city made famous by Snoop Dogg, Rue Rue has been making waves since the early 2000s. He’s been actively recording music and dominating street battles with a raw, grown-man aggression ever since his youth. With Long Beach gaining national attention thanks to legends like Snoop Dogg, Tha Dogg Pound, and Warren G, Rue Rue found himself collaborating with some of the top names in the industry.
His musical journey began in the Watts district of Los Angeles, inspired by his older brother, who shared his passion for the arts. While Rue Rue honed his skills in LA, his true breakthrough came when he co-founded the group Dynamic Certified. Known for pushing the limits of the underground scene, they set the bar for any MC willing to step up and challenge. Led by Techniec (LBC Crew & Beach Boy, Hoo-Bangin' Records) and Pac, Dynamic Certified featured six powerhouse MCs who commanded respect across internet magazines and underground circuits during their time.
Today, Rue Rue is stepping into the spotlight as a solo artist, making his mark with 3UpTop Music Group. Be sure to check out his latest tracks and see why he’s a force to be reckoned with.




Meet Jae Moore, also known as Babeboy, the CEO and president of 3uptop Music Group. Jae's vision and hard work have brought this project to life. His music journey began in the mid-90s as a member of a group managed by teen pop star Traci Spencer ("Tender Kisses"). By the early 2000s, he had transitioned into club promotion while working on his solo demo project, eventually launching his indie label, 3Fly. His ambition led him to establish a consulting company in the 2010s, offering talent booking services under one umbrella. Now, with a solid foundation and multiple projects under his belt, Jae is ready to make history with new talent and music media.



KS DABANDIT
Introducing "KS Da Bandit," an up-and-coming rap artist from Los Angeles, CA. KS got an early start in the industry, featuring on a celebrity track as a young child—a moment that sparked his passion and set him on a path to pursue music through his teen years. Fast forward to now, and after years of dedication and collaborations with emerging artists, KS has landed other opportunities to work alongside major artist. Our team discovered KS through family connections, leading to an exciting new track we recently recorded together. Check out the single here.
![Ks_DabanditTurn_Yo_Back[1]](https://static.wixstatic.com/media/7e1451_f8d15fd9e1cf49f590601c736d664632f002.jpg/v1/fill/w_1280,h_720,enc_auto/file.jpeg 1x, https://static.wixstatic.com/media/7e1451_f8d15fd9e1cf49f590601c736d664632f002.jpg/v1/fill/w_2560,h_1440,enc_auto/file.jpeg 2x, https://static.wixstatic.com/media/7e1451_f8d15fd9e1cf49f590601c736d664632f002.jpg/v1/fill/w_3840,h_2160,enc_auto/file.jpeg 3x)



Introducing Keon Cinco, a rising multi-talented artist from Los Angeles, California. Cinco caught our attention with his debut demo project, "Lil' Flame," a deeply personal and heartfelt tribute to his late father, Mr. Flame. Inheriting his father's passion for the arts, Cinco has carved out a unique musical style that sets him apart. Despite being new to the scene, he's already made waves, performing a consecutive amount of shows across California, opening for top-tier artists at premier nightclubs. Keep your ears open—he's set to drop a spectacular new project by 2025.
